DISCOVER ALL OUR ARTICLES ON CASL AND EMAIL MARKETING

Attention! Privacy Law: New Obligations for ALL Businesses

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According to the Canadian Chamber of Commerce, in 2016, 53% of…

Canadian Companies Face California's New Privacy Law

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Until recently, the United States was lagging behind in the protection…

Case study: Newsletters mistakenly flagged as spam... What to do?

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If you send out a newsletter, chances are good that at least…

B2B Sales: Simple Email Trick to Quick-Start New Lead Relationships (and be CASL & GDPR Compliant Too)

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For those of us that work in B2B, networking is a great opportunity…

How to Segment Email Contacts for Performance and Compliance

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With the arrival of the GDPR and with CASL in full force, we…

GDPR: (re)confirming consent, an error to avoid

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With the entry into force of the General Data Protection Regulation (GDPR)…

$100,000 in penalties for SMS messages non-compliant with CASL

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A commitment to the CRTC May 1st, 2018, the CRTC announced via…

GDPR & CASL: When to use “Legitimate Interests” or “Consent” as a lawful base

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If you are a Canadian marketer and you send emails to the European…

How to Write Emails to Get Consent for GDPR (and CASL)

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The European Union’s General Data Protection Regulation (GDPR)…

CASL’s first sanction against a foreign company

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Sanction for the Irish site Ancestry.com On April 24th, the…

GDPR Compliance & Emails: What Canadian SMBs Need to Know

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The European Union’s General Data Protection Regulation (GDPR)…

Learn How CASL’s Parliamentary Review Will Effect Your Email Marketing In 2018

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Last year was a landmark year for CASL. There was a lot of activity;…

[Study] Marketing Professionals’ knowledge of CASL – Spoiler: It’s not good…

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Today, the AMR (Quebec’s Association of Relationship Marketing)…

$1,25M fine for Enterprise, National, and Alamo

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A negotiated fine Enterprise Rent-A-Car Canada Company, which…

Parliamentary Report: The Canadian Anti-Spam Law Is Here to Stay

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The government must maintain and reinforce the application of…

15 Recommendations to Strengthen and Simplify CASL

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Following our testimony before the Standing Committee on Industry,…

Public Address of Philippe Le Roux Before the Parliamentary Committee on the Revision of CASL

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Speech delivered by Philippe Le Roux, President of Certimail,…

Horrifying Email Marketing Requests and their Saintly Solutions

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Although Halloween is soon upon us, scary email marketing strategies…

The Latest 2017 Email Marketing Stats & Info

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The latest statistics and information from several reports recently…
WTF?

Parliamentary Review of CASL: A Festival of Asinine Discourses

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If you believe, like many do, that you still receive a lot of…

CASL’s first Parliamentary Review Session

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The House of Commons Standing Committee on Industry, Science…
CASL: What's changed since July 1st 2017

CASL: What’s changed since July 1st?

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After three long years, the grace period has ended, and companies…
CASL’s first fine to a corporate executive

CASL: First Fine To A Corporate Executive

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The CRTC announced that Ghassan Halazon has paid, as an individual,…
Loi C-28 : Les entreprises canadiennes aussi peu conformes que les PME québécoises

CASL Compliance: How badly informed are Canadian and QC firms?

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Seven years after its approval by Parliament and three years…
1M Complaints: Insights into the CRTC’s investigation process

1M Complaints: Insights into the CRTC’s investigation process

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In the last 36 months, the CRTC received just over 922 262 complaints…
Loi Canadienne anti-pourriel : 6 erreurs des entreprises et leurs solutions

CASL: The 6 most common mistakes you weren't aware of

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Most companies believe that they already comply with CASL. But,…

Hertz & Thrifty to Pay Over One Million in Fines

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$1,25 Million Fine The Competition Bureau of Canada recently…
Bill C-28 is not an anti-SPAM Bill

IMPORTANT: CASL is NOT just an anti-spam law!

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Combining the term “CASL” along with “Anti-Spam” when…
Amazon pays $1.1M CASL Fine

Amazon complies but is still fined $1,1M!

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Amazon's emails complied with three essential principles of the…
Amende de 15 000$ pour 58 courriels violant la Loi Canadienne anti-pourriel

William Rapanos receives $15,000 in fines for emails sent in 2014!

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In early 2017, the CRTC, for the first time, issued a fine to…
The Dangers of Implied Consent: Blackstone fined $50K

The Dangers of Implied Consent: Blackstone fined $50K

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October 26, 2016, after close to two years of back and forth,…
Kellogg to Pay $60,000 for Mishandlings by a Third-Party & Lack of Records

Kellogg to Pay $60,000 for Mishandlings by a Third-Party & Lack of Records

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Last week the CRTC published an undertaking made by Kellogg Canada…
Loi C28 : Rogers paye une amende de 200K$

CASL Fines: Rogers Media Pays $200K

The CRTC announced that Rogers Media, a subsidiary…
CASL: A challenge for museums and cultural organisations

CASL: A challenge for museums and cultural organisations

This summer, we were mandated by Montreal’s Museum of Contemporary…
Tech Change Costs Porter $150,000 In CASL Fines

Tech Change Costs Porter $150,000 In CASL Fines

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Porter Airlines is the latest company to face the wrath of the CRTC with…
SMB Plenty of Fish to pay $48K for a form!

SMB Plenty of Fish to pay $48K for a form!

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In no less than three weeks after issuing its first fine, the…
Even With Consent Avis And Budget To Pay $3M

Even With Consent Avis & Budget To Pay $3M

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(Update March 23, 2017) In a joint agreement before the Competition…
CASL’s First Fine: QC SMB Compu-Finder $1,1M!

CASL’s First Fine: QC SMB Compu-Finder $1,1M!

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According to a press release issued by the CRTC, it’s Morin-Heights’…
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